Quietly Beautiful Table Linens, Made by Hand: Introducing Jay Feather

Gathering around a table—whether for a sunlit garden lunch or a cosy candlelit dinner—feels magical. At Shades of Cool London, we believe your table setting should be as joyful as the meal itself. Meet our new Jay Feather table linen collection, a hand block-printed range of tablecloths and napkins designed for relaxed elegance and modern simplicity.

A Design That Speaks Softly, Yet Stands Out

Launching this week, the Jay Feather collection draws inspiration from the delicate feathers of the shy jay bird. Its minimalist monochrome print, with clean black-and-white feather motifs and striped edging, is accented by a splash of vibrant blue . This subtle yet striking design blends timeless charm with modern sophistication, perfect for any table. Whether your style is rustic or contemporary, these hand block-printed tablecloths add a touch of quiet luxury to everyday dining.

Handcrafted in Jaipur with Care

Each Jay Feather tablecloth and napkin is handcrafted in Rajasthan using traditional block-printing techniques. Artisans carve intricate designs into wooden blocks, stamping them onto 100% sustainable cotton with low-impact dyes. These small-batch methods create unique variations, making every piece one-of-a-kind. By prioritising eco-friendly materials and water-saving processes, we ensure our sustainable tableware is as kind to the planet as it is beautiful on your table.

Made for Real Life

Beauty meets practicality in the Jay Feather collection. Crafted from durable, machine-washable cotton, these linens soften with every wash, perfect for summer brunches or autumn feasts. From casual dinners to garden parties, they bring effortless charm to every meal.

Why Jay Feather Fits 2025 Trends

As 2025 embraces sustainability, simplicity, and natural beauty, the Jay Feather collection delivers:

• Eco-friendly materials: 100% sustainable cotton with azo-free natural dyes.
• Minimalist design: Monochrome feathers, a splash of vibrant blue finished with refined striped edges.
• Vibrant accents: A pop of blue for a modern lift.

Designed for homes that value meaning and style, this collection embodies quiet luxury.

Styling Tips for Your Jay Feather Tablescape

Versatile and expressive, Jay Feather linens suit any occasion. Try these ideas to elevate your tablescaping:

• Clean and modern: Pair with neutral plates, wooden cutlery, and cobalt glassware.
• Bold and colourful: Add vibrant blooms or fresh fruit like marigolds or oranges.
• Elegant evenings: Use gold candle holders and low lighting for a warm glow.
• Layered depth: In cooler months, layer over a plain cotton cloth for texture.

Each napkin features two feather motifs—fold simply or knot for a relaxed, artisanal look. Shop Jay Feather Napkins here 

Coastal Blue & White: Nautical-Inspired Dining

The Jay Feather’s crisp blues and whites evoke the timeless charm of seaside living. Pair with woven baskets, hand-thrown pottery, or scattered seashells for a coastal-inspired tablescape. This style is perfect for slow lunches or lazy evenings, bringing a breezy, sun-kissed vibe to any setting.

Eco-Chic Dining: Sustainability at Heart

At Shades of Cool London, sustainability is woven into every Jay Feather piece. Handcrafted by fairly paid artisans, these linens celebrate traditional skills and eco-conscious choices. Pair with reusable glassware, beeswax candles, and locally grown flowers for a table that’s as thoughtful as it is beautiful.

The Perfect Sustainable Gift

Looking for a meaningful gift? Our hand block-printed tablecloths and napkins are ideal for housewarmings, weddings, or birthdays. Wrapped in recycled tissue or cotton voile, they’re a stylish, no-waste present that’s made to be cherished.

Shop the Jay Feather Collection Today

The Limited edition Jay Feather table linens are available now, exclusively at Shades of Cool London..

Transform your dining experience with handcrafted beauty and sustainable style. Shop now and make every meal a little more beautiful — because style should feel easy, and sustainability should feel natural.